Every asset your business runs on gets designed by someone: the sales page, the ad creatives, the course slides, the social templates. If that someone comes from a corporate design background, you usually get work that looks clean and sells nothing.
Visual identity, sales page layouts, social media templates, ad creatives, course materials, and presentation decks. The style of the space is personal brand forward and high contrast, built around direct response principles, and always optimized for mobile because that's where the audience is.
A sales page layout has one job: hold a reader through a long pitch on a phone screen. An ad creative has one job: stop the scroll. This is a different discipline from making a brand guide look consistent. Designers who have worked with course creators and coaches already know the formats, the pacing, and what the top offers in the space look like. Designers who haven't will need to learn it on your budget.
We ask for real work from info-product or personal brand clients and check whether it was built to convert. Portfolio pieces from corporate or agency work don't tell us much on their own. We also confirm turnaround speed and how the designer handles feedback, because launch assets always ship on deadlines.
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